Author: Michael Dalton

Is your innovation too flexible?

A frustrated business executive recently asked me to help diagnose his company’s new product development processes. They had taken several new products most of the way through design only to have to go back and revise the...

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Are you pricing for value?

The subject of pricing makes most people uncomfortable – including those involved with new products. No surprise there since many organizations keep the responsibility for pricing in either finance or product management. But not...

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